Find The Signal

The Simple Newsletter - # 080

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Adam’s Thoughts

Your sanity is precious.

As business owners, we’re constantly pulled in a thousand different directions.

You’re trying to accomplish one thing, but five or six others are competing for your attention. Your phone is ringing. Someone needs an answer. Another meeting is approaching. Something unfinished is sitting right in front of you.

In those moments, it’s hard to stay focused.

Sometimes, it’s hard to stay sane.

The interesting part is that being pulled in all these directions can look like success.

People want your attention. They want your product. They want your service. And yes, some of them want your money.

People want you.

At one point, that was probably what you dreamed of. You wanted to be successful... and for many of us, success became synonymous with being busy.

A full calendar. A long list of responsibilities. More people depending on us.

But somewhere along the way, being sought after can become suffocating.

There’s always more to do, and you haven’t even finished what needed to be done in the first place.

It’s frustrating. It affects your focus. It keeps you from showing up at your best.

And it can begin to feel like everything is slipping through your fingers.

But here’s what I want you to remember:

It’s still within your control.

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Adam’s Lessons

What I’m really talking about is signal versus noise.

I’m not saying everything demanding your attention is unimportant. But when too many important things compete with one another, they become noisy.

And when everything is noisy, it becomes almost impossible to know where to focus.

But here’s what I’ve realized:

Sometimes, the noise is the signal.

The overwhelm is telling you something.

It’s telling you to step back.

I’m not talking about taking a vacation or disappearing for the weekend. I’m talking about taking a moment.

One moment to step outside the situation... physically or mentally and assess what truly matters right now.

Because as business owners, we can do almost anything.

The problem is that we cannot do everything, especially in the same moment.

So pause and ask yourself:

What truly matters right now? What is my intention? What am I expecting from this moment?

You can use a breathing exercise. You can take a walk. You can go for a run.

But you may not need any of that.

You may simply need to stop and listen.

Listen for your intuition to say:

“That’s the thing that matters.”

Once you hear it, act on it.

Everything else can wait.

The people who want your time, attention, product, or service will still be there. And they’ll be far better served because you took a moment to finish what mattered most.

Then, when you return to them, you can be completely present.

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So here’s my question for you this week:

When everything around you feels noisy, what is your intuition telling you matters most right now?

Reply and tell me. While I can’t respond to every message, Tom and I read every reply, and we genuinely appreciate hearing from you.

That’s all for this week.

See you next Saturday.